SPONSORSHIP ANALYSIS, MEASUREMENT AND ACTIVATION

SPONSORSHIP ANALYSIS, MEASUREMENT AND ACTIVATION

The evaluation of sponsorship is key to the success of property acquisition and rights management. Many agencies and consulting firms offer their proprietary solution to measure and analyze the return on investment. At Small Planet Consulting we believe there isn’t only one way of measuring sponsorships/partnerships and, at the end, it all depends on the business and communication objectives and how we adapt and mix different approaches. Our understanding and experience using various processes and techniques give us the opportunity to offer our clients a customized solution that is exclusively based on their needs and objectives.